ACTIVITIES

Market Research, Market Competitive Analysis, Entry Strategy and Goal Setting for a succesful business development action in more than 60 countries.

Market Entry Strategy

As experts in security and international business, we carry out individual / collective / customized trainings for a public of executives and governments. In all the talks we interconnect your company with other organizations and expand your network of contacts.

International Trainings for governments and private companies

We develop business negotiations for you worldwide during our permanent work abroad

International Negotiations

Permanent trade consultancy and business advisory services for an effective market development for your company in all the countries we work for you

International Consultancy

Frequent Trade Fairs Delegations by our team to create business connections, qualifying potential sales as well as tradeshows representation/participation with all support includded

Business Events Delegations

All activities and more are done through our Business Development Plan. Even so, certain clients may require unique and/or highly customized services. We evaluate these request on a case-by-case basis and will act as best suits you.

Global fairs and events, high-tech conferences, meetings and one-on-one appointments, online events we fully develop for you worldwide, present your organization to key contacts/ government agencies. Our target is to make you visible in a multitude of parallel activities in several countries to obtain a remarkable presence and win customers.

Interactive International Activities

We have management capacity and greater competence in offering services for you

EFFICIENCY

RESPONSABILITY

We actively contribute to improve competitiveness and give you greater results

CLOSENESS

We ensure strong relationship and proximity to our customers

PROMPTNESS

We have rapid support and careful response to all issues

We mix high professionalism and the values of a

family company

PROFESSIONALISM

OUR COMMITMENT

BUSINESS

DEVELOPMENT

TOOLKIT

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¨ The loyalty of our clients is our best satisfaction. ¨

Agustín M. Alcalá

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What we offer

Autonomous pack with the necessary strength to give you comprehensive services for a great marketing and international development

Innovative business development and marketing plan, providing clear strategic actions to execute it, with the main target the growth of your company at an international level based on a range of strategic activities

Develop and Build Strong Brand Awareness & Loyalty

Research, Analysis, Evaluation and Market Segmentation. We define a strategy according to the objective of your company to reach the specific and profitable customer

We hold business conferences to specific audiences: Government, Military Area, Private Companies, Healthcare and Sports, Education. We introduce your company to attract new users and potential customers with a subsequent follow-up

Extend

Market Exposure

Abroad

In/ Outdoor Expos and Business Delegation Visits. Entry into meaningful and long-term relationships with our in/outdoor expos where we introduce your company abroad as well as opportunities and key contacts during our business delegation visits, when our staff visits potential trade fairs/congresses and interrelate for you.

Virtual Conferences, Free Access Online Trainings, Free Access Digital Tools, Digital Magazine. Your international expansion will expand by a series of online activities such as Virtual Conferences. Free Access to our online trainings and digital tools or our new Genesis Digital Magazine, to be able to generate direct and healthy links with customers that may persist over time

International

Networking

Opportunities

Business Dossier, Genesis Books constantly updated. In each of the above-mentioned business development activities such as conferences, trade fairs, talks, events, our team will distribute a dossier in which your company will be briefly presented and/ or, our corporate books with an included brochure supplement with your company description

Security Updates, Data Protection (GDPR) As professionals in the field of security, defense and business administration, we are pleased to announce that when you join us in this plan, we send you as a bonus at regular intervals: security and data protection (GDPR) updates (online-Pdf Format)

Increasing

International

Sale Opportunities

Monthly Activity Report. We frequently show you the results of achieved activities in a monthly report, Pdf format.

With this effective plan our team of professionals, assess your strengths, accelerating your development actions internationally for a greater result for you

Work and Creativity at Lower Costs of Services

Why is it important for your company to participate in our worldwide events?

Position your brand internationally
Visibility on the international stage
Capture new leads
Announce your most relevant products
Announce your services and news
Strengthen and increase your image
Rise of new technologies
Foster interpersonal relationships
Promote your business
Networking opportunity for your company

turquoise

phoenix

nature

sky

Universal pack for any type of business regardless of the market, location with the main target of expanding the business internationally.

Autonomous pack with the necessary strength to give you comprehensive services for a great marketing and international development

Complete and persevering package with occasional customized projects for your expansion and international needs

Great impact package with specific and continuous activities for the international development of your company

Business Conferences - Government,Security, Military, University, Healthcare, Finance
Business Delegation Visits
Trade Fairs
Private Exhibitions
Virtual Conferences
Digital Magazine
Business Dossiers
Books
Activity Report
Security Updtes
GDPR Data Protection
Market Segmentation
Free Acces Digital Tools

NATURE PLAN +
Specific Works

NATURE PLAN +
Specific Projects
Customized Trade Time
Negotiations

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GDPR Data Protection
Security Updtes
Monthly Activity Report
Free Access Digital Tool

We hope to assist organizations in developing a Business Development process efficiently and generate growth in your business.

Check Out our Nature Plan a comprehensive and cost-effective toolkit and all relevant activities we develop internationally for the expansion of your company.

Laura Bourdon

Marketing Specialist

nature plan

recommended

BUSINESS CONFERENCES

Councils Public
Agencies Local
Authorities

GOVERNMENT

SECURITY

Olice Office
Private Security
Companies Fire
Departments
Rescue Services

WORKING AREAS

MILITARY

UNIVERSITY

Military
Academies Earth Army - Navy - Air Force

Universities
Colleges
Training Institutions

HEALTHCARE

Hospitals
Pharmacies
Private Clinics
Laboratories
Health Centers

FINANCE

Banks Financial
Institutions
Insurance
Companies
Management
Services

HOW DO WE HIGHLIGHT YOUR COMPANY ?

Our team performs international Business Conferences to present your brand/services in these business talks aimed at specific audience. We focus our attention on a specific group of listeners/attendees such as: Government and Military Areas, Banking and Finance, Healthcare, Universities.

In our Business Conferences, your company will be known from a closer perspective, as we focus on the following activities:

Strategic venues choice in different continents to develop the conference
Your Company Presentation during the talks with: Multimedia Projector, PDF Dossier Presentation- Online or Paper, Informational Brochures- Online/ Hostess Team when required
Increasing your exposure by leveraging the media in attendance at the conference
Using social media to raise your profile and get new followers
Meeting and networking with movers and shakers in your industry
Pitching potential clients and investors
Build up your marketing lists
Using speaking opportunities to become a thought leader in your industry

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

Contact, connect and direct marketing to senior executives of private companies and governments
Make new deals for your company with these key contacts
Face-To-Face time
Networking opportunities

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

4 - 12 Business Conference per Month

business delegation visits

HOW DO WE HIGHLIGHT YOUR COMPANY ?

Genesis Group organizes high-level delegation visits where our team will personally travel to events/ trade fairs to establish relationships with companies and clients, introducing your company to potential contacts.

In all our business delegation visits, your company will be known from a closer perspective, as we focus on the following activities:

Strategic venues choice in different continents to perform all business delegation visits
Strengthen cooperation between your company and the foreign ones to find new business opportunities for your company.
Your Company Presentation during our stay with:

PDF Dossier Presentation- Online/ Paper, Informational Brochures- Online/Paper

Establish contacts with local decision-makers, authorities, customers, and other potential partners
Gather information about the destination country's new markets, future plans, and potential projects for your company

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

Genesis team visits can make a valuable contribution to your company's internationalization, sales, or product development process having a direct treatment with strategic business contacts.
Development of significant business strategy and leadership vision for your company
Explore business opportunities for your company
Gaining a complete set of advanced business knowledge and skills for you

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

1 - 4 Private Exhibitions per Month

private exhibitions

HOW DO WE HIGHLIGHT YOUR COMPANY ?

Our team holds private exhibitions in conference rooms, halls, hotels, etc. to expand your contacts network. Therefore, your company will be presented to a specific group of attendees worldwide.

During our private exhibitions, your company will be known from a closer perspective, as we focus on the following activities:

Strategic venues choice in different continents to perform all private exhibitions
Your Company Presentation during the talks with:

Multimedia Projector, PDF Dossier Presentation- Online or Paper, Informational Brochures- Online/ Hostess Team when required

Close meeting with key contacts in the industry
Increasing your exposure by leveraging the media in attendance at the conference
Using social media to raise your profile and get new followers

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

Prompt and total availability of the location/space
Frequency in the developing the exhibitions for you in each country
Negotiations and contacts to expand your business
Increasing sales in new geographical markets
Close Deals

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

1 - 3 Private Exhibitions per Year

trade fairs

HOW DO WE HIGHLIGHT YOUR COMPANY ?

We participate in conventions, trade shows, where your company will be present in our stand, an ideal platform on which we showcase your organization.

In these Genesis Trade fairs, your company will be known from a closer perspective, as we focus on the following activities:

Strategic venues choice in different continents to perform the trade fair
Expo of your company`s physical articles in our stand
In situ Presentation of your company`s Dossier, Brochures, Catalogue and marketing material by our hostess team
Meeting and networking with movers and shakers in your industry
Pitching potential clients and investors
Build up your marketing lists
Using speaking opportunities to become a thought leader in your industry

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

High international presence
Excellent cost-benefit ratio to meet and connect with potential clients for your company
Create brand awareness and help build brand proximity for your company
Networking and finding future collaborations for your company abroad
Excellent cost-benefit ratio to contact to many potential clients

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

1 - 3 Private Exhibitions per Year

VIRTUAL CONFERENCES

HOW DO WE HIGHLIGHT YOUR COMPANY ?

Genesis IB Group conducts in this business development plan, virtual meetings, an important toolkit for a wide range of listeners.

During our virtual conferences your company will be known from a closer perspective, as we focus on the following activities:

Virtual presentation of articles/ products/ services
Online presentation of your company sing social media to raise your profile and get new followers
Video Link Sharing for 30 sec videos so that anyone could watch them anytime when needed
Environment-friendly communication method that reduces travel and paper printing

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

The most efficient way to hold frequent meetings for your company
Virtual meetings allow sharing of a broad variety of information in real time with all participants
It allows connection form anywhere in the world- reaching the attendees target
Increased productivity and efficiency- interaction through different channels

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

1 - 3 Private Exhibitions per Year

DIGITAL MAGAZINE

HOW DO WE HIGHLIGHT YOUR COMPANY ?

Our team is creating a brand-new digital magazine for all users in the business management and security subjects, digital magazine where we will be publishing articles about your company.

The web magazine is a sequence of contents that deal with the same subject and that are published digitally in a logical interface and in a flow UX (User Experience) able to allow the user to interact and interconnect with social networks.

In our digital magazine, your company will be known from a closer perspective, as we focus on the following activities:

Writing an article about your company+ your organization URL that redirect all readers to your company website
Highlight articles and products of your company
Make your company content more interesting with interactive content

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

Reach readers beyond regional boundaries for your company- powerfully reach readers on a global scale no matter their location
Content flexibility and updates in the digital space - videos, gifs, dynamic images, animations of your company
Digital magazines offer an enhanced brand advertising experience because they place the reader in a highly designed editorial context which drives reader engagement and purchase intent.
Share -availability- easily shared online magazine that helps in a word-of- the mouth marketing and helps in enhancing your organization as it is extensively shared across various platforms

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

Permanent

books

HOW DO WE HIGHLIGHT YOUR COMPANY ?

Your company presentation will be complemented in our book supplement.

We will present your company in the supplement of our book.

This includes a brief description of the company profile and logo.

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

Greater interaction with users
Create stronger relationships
Free version of the books for our clients, PDF/ Ebook

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

Permanent

security updates

HOW DO WE HIGHLIGHT YOUR COMPANY ?

As professionals in the security and defense area, Genesis Group is sharing with you when required, free security updates and recommendations for your company.

Frequency:

Occasionally - every 2 months

This is an excellent addition for your company security and cybersecurity that we strongly recommend you to consider it.

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

Stay updated with the news
Strengthening cooperation between employees
Refresh and developing strategies for a sustainable information technology
Creating procedures for mutual assistance in responding to incidents

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

6 per Year

market segmentation

& research

HOW DO WE HIGHLIGHT YOUR COMPANY ?

In an early stage and later too, our team is doing a constant research and market segmentation for your company in order to reach in an effective way our business development toolkit with its subsequent activities.

Our main goal is to tailor our events for your specific needs and interests. This is the basis for developing targeted and effective marketing plans with a concentrated/ multi-segment strategy.

Market segmentation is necessary because in most cases buyers of a product or a service are no homogenous group. Every buyer has individual needs, preferences, resources and behaviors. Since it is virtually impossible to cater for every customer’s individual characteristics, marketers group customers to market segments by variables they have in common. These common characteristics allow developing a standardized marketing mix for all customers in this segment.

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

Precisely reach a consumer with specific needs and wants
Ability to use the corporate resources more effectively and make better strategic marketing decisions for your company
Pursuing additional growth opportunities, as it supports the development of niche strategies
Targeted communication
Stimulating Innovation

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

Permanent

business dossiers

HOW DO WE HIGHLIGHT YOUR COMPANY ?

Your company will be represented in our corporate, permanent and customized dossier.

This catalogue will be introduced to all conferences/ events we develop for your company in the business development toolkit – constant updates.

In our corporate business dossier, your company will be known from a closer perspective, describing it:

Contact information of your company and description of services
Highlighted Products/ Services

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

Immediate availability and free access to our corporate dossier
Active networking, develop long-lasting relationships - Social media interaction for wider connection
Strength business relations

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

Permanent

activity report

HOW DO WE HIGHLIGHT YOUR COMPANY ?

We send you a complete report, a comprehensive analysis and evaluation of the complete report and all activities performed for your company.

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

Monthly report
PDF Format
Online Delivery
Eco-Friendly Format with a permanent online Format

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

1 per Month

gdpr data protection

HOW DO WE HIGHLIGHT YOUR COMPANY ?

As security and defense professionals, our team is glad to offer you an occasional free consultation ( PDF Report) about General Data Protection Regulation or GDPR which is a set of rules that focuses more on the protection of its people’s data privacy and has stated some new guidelines that need to be followed while collecting consumer data.

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

Know the changes, news, regulation, rights and obligations and know how to apply the new legislation in your company
Consider the challenges in the rapid evolving digital world, giving rise to privacy risks for data subjects and improve the protection of data subjects’ rights
Compliance GDPR for your company

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

Permanent

free acces digital tools

HOW DO WE HIGHLIGHT YOUR COMPANY ?

Our group offers you free access to our videos and online trainings at any time you need.

Duration of the videos: min.30 seconds- max. 30 minutes Free Online Access: Log In with a private password we provide you

WHAT BENEFITS DOES YOUR COMPANY OBTAIN ?

Free training for your company and your employees
Expand your knowledge
Flexibility in terms of time and effort- only internet connection
Easy accessibility (anywhere and anytime access)
More scalable- any good learning platform gives plenty of options for segmenting your employees and in most cases, you can be creative with the hierarchies to get the perfect solution to suit the needs of your organization.
Cost-saver for the organizations and individuals

HOW OFTEN DOES YOUR COMPANY RECEIVE THIS ACTIVITY ?

1 per Month

implementation

growth

opportunities